Designed and built as a complete end-to-end Physical Web platform, PHY.net helps you manage security, fleet management, deployment support, content management, metrics, API control, and context management, giving you the greatest possible control over the content people see when they browse the Physical Web.
A unique identification code assigned to each beacon managed by PHY.net. phyIDs are embedded in the broadcast and this same phyID is used at the platform level to manage content and context.
A metadata messaging tool that gives even novice marketers the ability to quickly and easily change what displays in place of a destination URL’s meta title, description, favicon and preview image associated with a Physical Web beacon while keeping search engine optimization intact.Show Details
You can control which Physical Web beacon’s content displays in your app with this handy filter.
Remotely control the destination links for each of your beacons. There are no limits on the number of times users can update a beacon’s destination.
At the Advanced level administrators can remotely manage a beacon’s destination redirect URL at a specific future time.
PHY.net administrators can adjust the range where a user will see a beacon’s content with select beacon scanners/browsers. This is especially useful when a large number of beacons are in a concentrated area (exhibit halls, networking events, grocery, and other retail stores, etc.).
Account administrators can adjust whether a beacon’s content will show in a beacon scanner/browser. This is especially useful for timed releases of information.
At the Enterprise level, administrators can remotely control redirects for just a few or thousands of beacons. Changes take effect instantly, regardless of the beacon’s location.
Turn your Physical Web search results list into direct action buttons. Send a text, play a video, post to social media, add an item to a cart – any action you can do on a website can be done with TapActions.
Beacon aliases and notes allow for easy identification and sortable lists at the Basic level. Advanced and Enterprise features also allow administrators to organize by folder and/or location.
Record detailed installation notes during deployment. In addition to text-based notes, detailed photo uploads make any future maintenance or service faster and easier.
Simplifies the task of adding multiple beacons to an account.
A tool which allows administrators to export a list of phyIDs for inventory and other uses in Comma Separated Value (CSV) format for use by third party software.
Easily manage frequently used destination links in a single library. Once set up and saved, this eliminates common typo-related errors. Advanced and Enterprise level administrators may also limit access to only pre-approved links for specific account users, groups, labels, or locations.
Whether scheduling a change event for a single location with multiple beacons, or multiple locations around the globe, Enterprise level administrators can schedule automatic changes down to the minute.
Beacon scan metrics in the Advanced tier let you quantify the number of times someone nearby has requested more information from your beacons.
Battery state can be monitored and broadcast battery voltage during each scan. We provide a beacon health display with a dynamic email notification service available at the Enterprise level.
Sometimes referred to as URL Tags, UTM Codes, Query Variables, or Custom Parameters, phyIQ enables administrators to automatically append location and presence identifiers to destination links to enable alternate content options or to make event tracking easier through Google Analytics and other similar services.
A “presence” tag is an active indicator of a person’s presence near a beacon, vs access to the link from a saved or shared link. At the Enterprise level, administrators can append custom destination links with dynamic real-time location information such as campaign codes, specific store identifiers, coupon codes, and other information.
Only authorized users are able to change PHY.net settings. Basic tier access allows for a single user to administer all beacons in their account.
Multi-User Management – At the Advanced tier, the account administrators can delegate multiple users’ access to their account.
Multi-Level User Management – At the Enterprise tier, account administrators can control multiple users with a single sign-in, each with their own uniquely defined levels of access.
PHY.net knows which beacons are “official” and which are copies. After a time, pirated beacons will point to alternate content controlled by the original beacon owners. This is especially useful for proximity rewards programs or any other use case where security is a concern.
PHY.net locks ownership and control of individual beacons to that owner’s account by syncing with an embedded key code built into all BKON branded firmware.
Even with all of the tools listed here, we’re just getting started. Check back often to see more powerful and ground-breaking functionality we have coming in the pipeline. Now take a look at the Plans page to see where and how each tool fits with each plan.